Innovation Forum Speaker

Adam J. Byrne

Director - Category Leadership and Retail Access Controls

Juul Labs

Adam joined Juul labs in March 2019 as the Director of Category Leadership leading the Center of Excellence for Chain Accounts.  Additionally, Adam works with Juul Labs’ Underage Use Prevention team as a liaison for chain accounts to implement Underage Use Prevention practices, such as Retail Access Control Standards.

 Adam is an established leader of Category Management in the CPG Industry and age restricted products.  Prior to joining Juul Labs, as Director of Category Leadership, Adam spent 16 years at Anheuser-Busch with escalating roles and responsibilities with the Category Management vertical, most recently as the Vice President of Category Capabilities.

 Adam earned a Bachelor of Science in Finance and Management Information Systems from St. Louis University.